A trip to a high-end shopping mall usually evokes Tolkienian emotions from me. Not just the epic-y, journey-to-Mordor, lose-a-finger-or-entire-arm variety, but also the tongue-in-cheek.
I don’t know half of you half as well as I should like; and I like less than half of you half as well as you deserve.
J.R.R. Tolkien, The Fellowship of the Ring